Seller's Information
Successful homes sales are the result of proper
pricing, an intelligent marketing strategy and optimal
property presentation. I help my clients prepare
their property to achieve the highest sale price
possible within a time frame that meets their selling
objectives.
The Pre-selling Process
– once you’ve decided to sell your home
it needs to be in the best shape possible. “Staging”
or making your home appeal to many potential buyers
should help your home sell more quickly as well
as a higher sales price.
“Staging” is setting the scene
to enhance all aspects of your home. Increase
the appeal and emotion of buyers as they arrive
at your home. I've prepared an easy-to-follow
guide to help you begin to prepare your house
for sale.
>>House Preparation
Guide
Inspector – Consider
hiring a professional inspector before placing
your home on the market. This can eliminate your
concerns over major and minor problems with your
home and will also give you a realistic idea of
the cost of repairs so that you can either give
a credit to a buyer or have the repairs done.
The Selling Process-
The selling process requires proper pricing, smart
marketing and ready access for potential buyers.
Pricing - Price is the most pivotal component
of your sale. To determine the appropriate asking
price I use a marketing analysis that includes:
Review current market conditions, itemization
of amenities, condition, review of ancillary benfits
(ex. schools) and comparative sales within the
previous 6 months. While no one wants to underprice
their property, houses that are overpriced stay
on the market longer until their proper price
is reached.
Marketing Tools - Making sure people know
your house is for sale and providing ready access
to information about it is the first step to receiving
offers. I've listed some of the methods/tools
I use to market my listings
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Multiple Listing
Service(s) – This allows over 9000 agents
in the Atlanta area matching your home to
buyer’s needs. |
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For Sale Signage –
let’s everyone that comes into view
of your property know that it is available.
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Informational Flyers –
both outside and inside your home will give
prospects additional information about your
home. |
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Internet- your home will
be showcased on numerous websites so anyone
looking in the Atlanta area can see your home
at their convenience. |
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Word of mouth – neighbors,
friends and co-workers need to know your home
is for sale. |
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Agent Caravan – a
special open house just for agents allows
them to pre-view your home for clients. |
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Open houses – weekend
open houses allow prospective buyers, neighbors
and people who just happen to be passing by
see inside your home. Neighbors who want friends
and family to move close by are a great source
of a buyer. |
Offers, Counter Offers & Closing
Receiving an offer – Once an offer has been
received, it must be reviewed for contingencies
(financial, inspection & prior sell) as well
as for additional terms and condition
Counter 0ffer – until both parties have
satisfied all terms and conditions. Once all terms
are agreed upon it becomes a “binding and
legal contract”.
Closing – Closing takes place at an attorney’s
office and once all the paperwork has been signed,
the transaction is complete. Check
List for Closing
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